Macy's Executive Symposium

How Macy's Inc Optimizes their eCommerce Assortment Strategy with Marketplace

What does it take to bring your eCommerce from table stakes to competitive strength? Macy’s Inc, one of the world’s leading brands, has found the solution through an enterprise marketplace, combining owned and third-party inventory to deliver the best experience, at the best price, no matter how customers prefer to shop.

Macy’s Inc. is designing a marketplace that makes their eCommerce assortment more competitive, attracting more customers and boosting site traffic and revenue. Tune into this on-demand session to hear from Josh Janos, VP Marketplace at Macy’s as he reveals the marketplace strategies that are helping Macy's to thrive in the current retail environment.

In the session, they will discuss strategies including:

• Leveraging dropship and marketplace alongside owned inventory to increase speed and scale, while still maintaining control

• Exploring omnichannel solutions that connect customers with the marketplace, whether they’re in-store or online

• Partnering with merchandising teams to solve inventory challenges, optimize assortment and improve profitability

• Fostering relationships with trusted sellers and vendors to become a channel of choice