Retail Media Reimagined for eCommerce and Marketplaces
Unlock profitable revenue streams with Mirakl Ads, a self-service retail media platform that gives retailers complete control over ad inventory, and enables advertisers of all sizes to maximize performance to deliver shoppers the products that perfectly match their needs.
Designed by retail media and marketplace experts
Built for scalability with true self-service
Scale faster with a true self-service platform that has a simple automated UI that easily transforms marketplace sellers into active advertisers.
Engineered for better performance
Get higher fill rates and better campaign performance through a platform that prioritizes relevance and personalization with smarter AI-powered product mapping.
Designed for complete control
As a retailer, gain full control over ad placements, pricing and advertiser performance through intuitive self-service tools, while advertisers benefit from flexible campaign settings and optimization tools to maximize results.
Scale faster with Mirakl’s advertising Sales House
Accelerate the launch and growth of retail media business efficiently with Mirakl’s professional services, which combine deep expertise with operational excellence.
Define your strategy
Sales house professionals design tailored advertising strategies aligned with specific business objectives and market ambitions.
Strengthen advertisers investment
A dedicated team works with advertisers to increase media investments and maximize platform monetization potential.
Elevate campaign performance
Traffic management professionals optimize campaigns, deliver clear performance reports and ensure better returns for all advertisers.
Empower advertisers with the right tools
Mirakl Ads delivers cutting-edge adtech that keep retailers in command while expanding advertising opportunities.
Onboarding & adoption
Empower sellers with a unified platform for marketplace and retail media, featuring spend deduction and free credit onboarding. Unlock retail media potential with AI-driven campaigns that automate product selection, keyword targeting and CPC optimization for maximum performance.
Retention & growth
Enhance self-service for advertisers with suggested SKUs and bid guidance per SKU with a forecasting tool on delivery and performance. Thanks to a second-price auction model, advertisers pay a fair price for each click increasing their ROAS and adoption.
Operational efficiencies
Gain granular campaign reporting and missed opportunity insights for data-driven decisions. Retailers also benefit from yield management tools like WinSights, revealing ad display factors to improve fill rates.
