Video

How Lowe’s, Sysco and Cotopaxi are accelerating marketplace growth with Mirakl


A panel of four people sits on a stage at a conference. From left to right, a man in a navy suit and white t-shirt, a woman in a black and white jacket, a man in a striped button-down shirt, and a man in a light blue hoodie. They are seated in modern chairs facing each other in conversation. Behind them, a large screen displays the Mirakl Accelerate logo against a purple background. The audience is visible in the foreground with their backs to the camera.

At the 2025 Mirakl Summit in New York City, Mirakl Co‑Founder and Co-CEO Adrien Nussenbaum hosted a conversation with three leaders shaping the future of commerce: Lowe’s Chief Digital and Information Officer Seemantini Godbole; Sysco’s Senior Director of eCommerce and Digital Growth Hejar Oncel and Cotopaxi Co-Founder Stephan Jacob.

Together they share why a customer‑first marketplace, thoughtful retail media and brand‑accretive seller strategies are helping them expand choice, move faster and deliver trusted experiences at scale.

Watch this on‑demand panel to learn:

  • How a customer‑first design makes the marketplace invisible, unifying cart and loyalty so shoppers stay focused on the project.

  • How marketplaces expand assortment fast to meet trends and give customers real choice, even enabling some businesses to both buy and sell.

  • How AI agents raise the bar on discovery and service, using visual and intent‑aware search to surface the right first and third‑party products at the right moment.

  • How sellers grow brands with more control with Mirakl Marketplace, co‑planning assortments to test quickly and scale what works.

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