After-sales digitization

Grow aftermarket parts revenue online, at scale

Parts and accessories are your highest-margin business. But fragmented dealer networks, manual processes, and outdated buying experiences are holding that revenue back. A modern after-sales platform keeps distributors in the loop, takes sales online, and gives buyers the experience that earns their loyalty.

Talk to an expert See how it works

Trusted by world-leading manufacturers

Challenges

What's standing between you and aftermarket growth

Channel conflict

Going online feels risky when your distributors are your backbone. Most manufacturers hesitate, afraid of damaging relationships that took years to build.

Non-genuine parts winning

When buying original parts online is complicated, buyers settle for cheaper alternatives. Every friction point is an open door for competitors.

Not built for online scale

Disconnected systems, manual order processing, and fragmented inventory make growing your aftermarket business harder than it needs to be.

The approach

Everything you need to grow aftermarket revenue online

Sell online, distributors included
Keep your network as the fulfillment engine while giving buyers a seamless online buying experience.
Beat non-genuine parts on convenience
Give buyers a faster, easier way to order genuine parts so they never need to look elsewhere.
Go beyond your own catalog
Onboard third-party sellers to offer complementary products and accessories, all on the same platform.
Scale without complexity
From one market to thirty, the platform handles what your team shouldn't have to.

By the numbers

Real results from manufacturers who made the move

220%

YoY online parts sales growth — Toyota Material Handling

24–48h

Parts fulfillment lead time — Airbus Helicopters

100%

YoY growth in active users — ABB

"With our marketplace platform, we transformed the digital customer journey at ABB Electrification in a way that everybody benefits."

Philippe Resnik

Global Marketplaces Lead, ABB

Resources

The reading list for aftermarket leaders

The hidden margin leaks in spare parts — where OEMs lose money and how to plug the holes

Read the article

Why non-genuine parts are winning — and how OEMs should respond

Read the article

Toyota Material Handling customer story

Read the story

Frequently Asked Questions

: Not if done right. The right approach keeps distributors at the center. They fulfill the orders, earn the revenue, and stay essential to the experience.
: An eCommerce website only sells what you hold in stock. What you actually need goes further: the ability to onboard distributors to list their own inventories and sell on your site, so buyers find every genuine part they need, in one place.
: Faster than most expect. Connectivity to your existing ERP, PIM, and eCommerce front end means you're not starting from scratch.
: Pricing is fully configurable. Manufacturers can set and control pricing centrally, or give distributors the ability to manage their own. How it works is entirely down to your business model and channel agreements.
: Yes. One setup, multiple markets. The complexity of international expansion is handled so your team can focus on growth.