Building Stakeholder Alignment for Your Marketplace Project

Platform Pioneer Master Class: Building Stakeholder Alignment for Your Marketplace Project

Launching a marketplace means transforming your business model, which impacts teams across organizations. At Mirakl, we’ve collected data from 300+ marketplace projects across different verticals & industries that show that the best predictor of marketplace success is strong stakeholder alignment – and it begins long before project launch.

During our 2020 Platform Pioneer Summit Master Class, Cécilia Debry, Team Manager Client Success - B2C at Mirakl, and Victoria Varney, Senior Solution Consultant at Mirakl, share the change management strategies that have helped hundreds of Platform Pioneers engage stakeholders and ensure their support - leading to marketplace success. In this insightful 20-min session - including a live Q&A - you’ll learn:

• How the most successful marketplaces have paved the way for their respective industries

• How B2C & B2B organizations across different verticals & industries have successfully aligned their stakeholders in their marketplace journeys

• What concrete change management strategies have helped 100+ Platform Pioneers ensure the support of their stakeholders