Forrester Named Mirakl a Leader in “The Forrester New Wave™: Marketplace Development Platforms, Q4 2021”
October 7, 2021
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Hospitality
Bringing profit to procurement
Achieve the visibility and control your procurement leaders need with the broader assortment of an online marketplace.
Let's talkPurchasing solutions haven’t kept up with business needs
As buyers go digital, franchise businesses are struggling to expand assortment quickly, while driving economies of scale and maintaining a consistent brand experience.
- Internal resource constraints
Procurement organizations struggle to manage the growing complexity and cost of managing indirect purchasing at scale.
- Limited visibility into purchasing
Current solutions feature siloed shopping with no unified cart and lack of control over price, quality, shipping criteria, and more.
- Poor user experience
Internal buyers are looking for consumer-quality experiences, contributing to growing maverick spend when they don’t find what they want.
"We needed more visibility on real-time stats, while being able to offer the B2C buying experience. This would mean a better assortment of local and artisanal goods, and a one-stop shop for our hotels."
Head of AStore Shop by Accor Hotels
Gain the control you need with the experience buyers want
Explore technologyProcurement organizations must adopt a solution that enables them to find the best deals with vendors, standardize the purchase process, and ensure quality of products and services—at global scale.
Offer a better digital buying experience
Serve existing internal buyers and attract new clients, turning your procurement cost center into a profit center
Improve the buying experience to encourage self-service
Optimize prices by letting sellers compete across all categories
Leverage the marketplace to attract new buyer segments
"Coperama is passionate about serving the needs of the hospitality industry, and we’re preparing to support significant growth for our business via an expanded offering for our customers."
Maintain holistic visibility and control over spend
Reduce maverick spending with a unified experience that offers control and visibility into all purchases
Ensure visibility across all corporate spending
Increase standardization and ensure brand compliance
Monitor sellers and auto-suspend poor performers
"AStore Shop brings flexibility and agility to onboard local suppliers and quality goods, as well as consistency and clarity into the hotels’ purchasing."
Drive agility and scale while reducing overhead costs
Launch a solution that scales, with frictionless seller onboarding and assortment expansion
Streamline the onboarding of new sellers and products
Ensure seamless substitutions to accelerate the buying process
Gain insights into purchasing trends to anticipate future needs
"The marketplace model gives our business a fast way to expand our offer within Europe where we have many more suppliers we’d like to work with, but also to quickly onboard new partners globally."
For procurement, it’s a way to have more volume and more impact with suppliers, so it’s a movement in two steps. First, it’s a new way to sell our offer to our Accor hotels network, and it’s also a way for us to sell outside of Accor. With this kind of solution, we could customize the user experience, and for buyers, it’s a white label solution.
