Retail Customers

Retailers accelerate eCommerce growth with Mirakl

Retailers gain a competitive advantage online, optimize product assortment for better profitability and exceed customer expectations by launching a platform business, and leveraging ads and personalization.

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Choose the right strategy to drive digital growth

Mirakl addresses the unique needs of all retail industries—including grocery, fashion, health & beauty, and DIY & home retailers—through its marketplace and dropship platform models, product recommendation and retail media solutions.

Range extension
Marketplace and dropship platform models enable retailers to adapt their assortment to the changing demands of consumers via third-party sellers. Rapidly expand product selection with minimal inventory and logistical cost and risk.
Curation at scale
An important initiative for eCommerce businesses today is to deliver highly personalized online buying experiences that align with specific consumer preferences. With Mirakl Platform and Mirakl Target2Sell, retailers can adopt a curated seller and offer strategy that spans existing and relevant new categories and still preserves their brand DNA, maximizes choice and fosters growth.
Services marketplace
Customers look for services that simplify the experience of owning and using products. Complementary services, from furniture assembly to installation of appliances, provide ongoing value to customers. Give customers a holistic offering by enhancing product assortment with complementary services—all from a single platform.