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Mirakl Announces Expansion of European Partner Programme and UK Team to Meet Growing Market Demand

Mirakl plans to triple its UK business in 2016 – its leading EMEA market outside of France

LONDON, Mar. 9, 2016 Mirakl, a leading global Marketplace solutions provider, has announced today that following substantial growth in its European and UK operations, it is recruiting additional partners for its BLINK programme, a select group of Mirakl eCommerce and marketplace solution providers that deliver support and consultancy to B2B and B2C clients implementing the Mirakl Marketplace Platform.

With rapid growth in the UK market, Mirakl plans to triple its customer base over the coming year, adding new clients to its roster of leading UK retail businesses already using the Mirakl Marketplace Platform, which includes brands such as Conde Nast, Game and Halfords.

To ensure customers continue receiving the highest levels of service and consultancy, and to support the growing BLINK partner programme, Mirakl is also further expanding its London office with the recruitment of pre-sales, sales and solution experts that will operate throughout the UK.

Globally, eCommerce sales are set to exceed USD3.5 trillion in the next five years, the web will account for 12.4% of global retail sales by 2019, according to research from eMarketer. The UK has become Mirakl’s largest EMEA market outside France, so it is no surprise that retailers, online pure players, service providers and media houses are all looking towards Marketplaces to drive new online revenue streams.

Eric Chemouny, Senior Vice President for EMEA at Mirakl said, “UK companies are grasping the opportunity to ‘be’ their own marketplace, and free themselves of the limitations of other platforms. The UK is a strategic market to Mirakl and we have big plans for growth. We are very pleased to be expanding our internal teams further and inviting solutions providers with a deep understanding of online retail and marketplace technology to join the BLINK partner network.”

The Mirakl Marketplace Platform provides a secure online environment to host transactions between buyers and sellers of both products and services – both B2B and B2C organisations can dramatically increase their product range, expand geographically and introduce a profitable new sales channel. Organisations can use marketplaces to regain their price competitiveness, increase margins, as well as test and extend product ranges inventory and risk free. Ultimately this keeps customers excited about a brand and generates repeat business.

Partners wanting to know more about the BLINK solution provider programme should contact Mirakl at https://www.mirakl.com/contact/