rue_du_commerce_darty

Rue du Commerce and Darty choose Mirakl

French retailers Darty and Rue du Commerce have implemented a marketplace platform from Mirakl as they look to grow online and expand their multi-channel strategies. Rue du Commerce is replacing its own existing marketplace with Mirakl, while Darty is a brand new implementation.

“The Mirakl solution was the most appropriate choice to ensure full functional coverage, robustness and time to market,” says Philippe Prudant, CIO at Rue du Commerce.

“We’ve chosen the solution to expand our product offering by integrating selected sellers on our website, benefitting from the quality of the seller’s offer and service they can deliver to our customers,” comments Jean-Philippe Marazzani, managing director at Darty.com. “The flexibility and functional richness of the solution developed by Mirakl were decisive in our choice.”

Read also the articles on Retail Time and Retail System.