Case Study

How PcComponentes Empowers Its Sellers Through Its Technology Marketplace

PC-Componentes REV
Technology
Spain
PcComponentes, the biggest online technology shop in Spain, launched their Mirakl-powered marketplace in 2018. The PcComponentes Marketplace offers sellers the opportunity to join one of the top 5 e-commerce websites in Spain and be part of a growing platform that has:
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  • +2.6Morders per year
  • 190Msessions per year
  • 750Mpages views per year
  • 6MFollowers on social media
Background
David Morales ReyeseCommerce Manager, PcComponentes

Mirakl was the clear leader in marketplace technology and expertise. We chose to partner with the Mirakl team to develop our marketplace and achieve our primary objective of range extension so we can give our customers the product choice they deserve. Thanks to Mirakl Connect, we have been able to - and will continue to - grow our seller base and catalog at a rate and with an efficiency that wouldn’t have been otherwise possible.

  • 35KSKUs added since launch
  • 48M€GMV in 2020
  • 300%Marketplace growth YoY (2020)
  • 400Korders in 2020
Pietro Otto
Background

The PcComponentes Marketplace

  • More than an online shop

    The PcComponentes marketplace strategy is founded on a seller-centric approach. By creating a marketplace that brings sellers the advantages they need, PcComponentes enables a rapid expansion of products and is in the best possible position to respond to rising customer demand. The marketplace also provides PcComponentes with supply chain flexibility; by growing their base of third-party sellers they are not dependent on one or a few sellers.

  • What the marketplace means for sellers

    As part of its marketplace launch, PcComponentes joined Mirakl Connect, the all-in-one technology platform where curated marketplace sellers, specialized partners and Mirakl-powered marketplaces can meet and accelerate doing business together. The PcComponentes Marketplace offers sellers the opportunity to join one of the top 5 e-commerce websites in Spain.

  • Top seller: Punto by ZE

    “The thing we like the most about PcComponentes marketplace is the large product catalog system and also the customer experience provided along the entire sales funnel. PcComponentes helps us to be better every day and provide excellent service to the customers. They also show respect for their sellers – they are honest and respectful and that definitely makes the difference.” Punto by ZE, seller on the PcComponentes Marketplace

Background

Marketplace results

  • 35K

    SKUs added since launch

  • 48M€

    GMV in 2020

  • 300%

    Marketplace growth YoY (2020)

  • 400K

    orders in 2020

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Background