First-of-its-Kind Networking Platform Brings Together Marketplace Industry Key Players to Fuel Revenue Growth
Paris, Boston, London, Munich – June 5, 2019 – Mirakl, the leading SaaS marketplace platform, today launched Mirakl Connect, The Global Marketplace Ecosystem, the first digital platform connecting marketplace operators with sellers and partners, to accelerate the launch and growth of new platform strategies.
An online marketplace brings third-party sellers together into a single eCommerce platform, allowing consumers to shop from multiple sellers through a single portal with unified checkout. The model is quickly gaining traction: Forrester data shows that marketplace sales already account for more than 50% of online transactions, with a growth trajectory that’s on track to reach nearly 70% by 2022. And according to Gartner, by 2023, the majority of online sellers will list their products with marketplaces.
Mirakl’s SaaS marketplace platform is the industry’s most advanced, providing a turnkey solution that enables B2C and B2B companies like Best Buy Canada, Walmart, Siemens, Carrefour and Toyota Material Handling to quickly launch and easily run a lucrative marketplace business. However, achieving success in the booming marketplace industry depends upon first having the best technology as a foundation, and secondly on finding and connecting with the right partners and sellers. This is where Mirakl Connect comes in, bringing together, in a single platform, a global marketplace community of:
- Mirakl-powered marketplace operators
- Top marketplace sellers
- Partners offering services and technology solutions with experience in the marketplace space
“Mirakl is leading the marketplace revolution, essentially giving any online business the ability to leverage the same strategy and technology that has turned Amazon into the world’s biggest online retailer,” said Antonio Parisi, Marketplace Director at UBALDI. “With Mirakl Connect, they’re making it even easier for companies to accelerate by effectively removing the biggest barrier to entry and growth—finding partners that meet our marketplace requirements in terms of product categories and geography.”
Mirakl Connect accelerates interactions between marketplace players, allowing them to:
- Promote their business to increase visibility in the marketplace industry;
- Make new connections and engage with potential marketplace business partners all in one place; and
- Accelerate the launch and growth of their marketplace activity.
Mirakl Connect is free and provides key features that help platform members accelerate and succeed in their marketplace business, including:
- A curated marketplace community with access to global players in a single platform;
- A company profile that allows members to create and manage a profile to promote their business;
- Search capabilities that help members easily and quickly find new prospects with filters like product category or geography; and
- Built-in chat function, allowing members to conveniently engage and discuss new opportunities with one another.
“Mirakl Connect is bridging the gap between operators, sellers and third-party partners, enabling the kind of partnerships that allow everyone to capitalize on the huge marketplace business opportunity,” said Mirakl U.S. CEO and co-founder Adrien Nussenbaum. “Whether you’re just getting started or looking to expand your current marketplace business, this platform will connect you with the right suppliers, the right partners, and the right Mirakl-powered marketplace operators to achieve your growth goals.”
To learn more about how to get onboard with Mirakl Connect, visit www.MiraklConnect.com.
Mirakl is powering the platform economy by providing the technology and partner ecosystem needed to launch an eCommerce marketplace. With the Mirakl Marketplace Platform, both B2B and B2C businesses can offer more, learn more, and sell more: increase the number of products available for buyers, grow the lifetime value of customers, and anticipate buyer needs and preferences. Committed to ease of use, The Mirakl Marketplace Platform is a turn-key solution that’s easy to integrate into any eCommerce platform and Mirakl Catalog Manager makes managing product data quality simple at marketplace scale. Mirakl’s unmatched marketplace expertise is key to customers’ success. Mirakl employs a team of 60+ marketplace experts who help clients adopt best practices and client success provides critical long-term strategic guidance. Over 200 customers in 40 countries trust Mirakl’s proven technology and expertise including Urban Outfitters, Hewlett Packard Enterprise, Best Buy Canada, Carrefour, Siemens, Toyota Material Handling, and Walmart Mexico. For more information: www.mirakl.com
Senior Director Marketing, Americas