Offer more, learn more, and sell more with a Marketplace powered by Mirakl
Online marketplaces aren’t just for Amazon. Mirakl makes it possible for any retailer or brand to accelerate eCommerce by offering more products & services from third parties with their own online Marketplace.
Improve customer experience
Today’s customer wants more. Quickly and easily offer more through trusted third-party sellers.
Accelerate eCommerce
Attract net new customers who purchase marketplace and owned products, increasing your AOV.
Be more to your customers
Create a shopping destination where buyers can get everything they need, and increase brand loyalty.

"Mirakl jumped out to us as the right partner because the technology is right: it’s robust, it scales, and it’s easy to integrate. In addition, every person we interacted with at Mirakl was very passionate about the Marketplace model and making sure that we would be successful."
Thierry Hay-Sabourin, SVP eCommerce & IT Best Buy Canada

Mirakl B2C Platform:
Built for operators and sellers
Mirakl B2C Platform makes marketplace management easy.
Control at Scale
Operators get an easy way to expand assortment and manage seller quality, while Mirakl automates the hard things.


Onboard Faster
Sellers get powerful tools for promoting their products and managing their activity.
Both leverage Mirakl’s scalable, flexible and secure API-based platform in the cloud.
The most widely adopted
Marketplace Management Software
Mirakl gets you started fast with these top features:
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Marketplace governance
Create rules that govern customer service levels and seller performance to maintain control over your marketplace and brand.
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Streamlined processes
Pre-packaged Workflows keep processes running efficiently, customizable for sellers, orders, customer service and payments.
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Tailored customer experience
Leverage Mirakl’s open APIs to craft your own customer experience, surfacing real-time data to create a smooth buyer journey.
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Product data quality management
Grow your marketplace product catalogs: handle large volumes of data from multiple sources and automate enrichment.
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Seller onboarding & management
Scale the number of sellers and SKUs with simple tools to automate onboarding, quality, commissions and payments.
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Multi-vendor order management
Seamlessly manage with order splitting, notifications and a messaging module to monitor every buyer-seller interaction.
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Omni-channel capabilities
Offer a consistent experience across all channels with Click & Collect, Returns In-Store, and Endless-Aisle capabilities.
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Up-sell complementary services
Sell services your customers want with our service catalog, adapted order & payment workflows and tools for service providers.
Launch your online Marketplace
and build customer value
Your customers benefit, as does every stakeholder in your eCommerce success.
Head of eCommerce
Increase conversion by offering more products and services, without increasing inventory or logistics costs.
Head of Merchandising
Focus on merchandising your core assortment, and use the marketplace to learn what else customers want.
Head of Marketing
Use the new products to drive new customers to your site and increase your opportunity to sell.