Chapter 3: The future of commerce is happening now
B2B Commerce is also experiencing the Revolution Alibaba is another company that used the marketplace
model to create a platform business that is wildly successful.
It had 11 billion orders in 2016, from 3 million active sellers.
The company has created an ecoystem in which it drive
more value and profit from its relationship with Asian
manufacturers by connecting them with buyers in the
Both Alibaba and Amazon are proving that platform business
thrive not only in B2C commerce, but also in B2B commerce.
Alibaba has given many businesses a less expensive way to
buy from manufacturers than the traditional distribution
channel. Amazon Business did over $1 Billion in revenue in
just its first year of operation. And, it continues to grow at