By Adrien Nussenbaum, U.S. CEO and co-founder, Mirakl The retail industry is in a state of constant competition to gain customers and build loyalty. With threats like Amazon, grabbing customers’ attention has never been more important and, in some cases, necessary to survival. As shopper expectations change, and digital continues to evolve online and infiltrate […]
Mirakl Press Coverage
J.Crew has quietly launched a new selling platform that is similar to Amazon Marketplace. The new service, known as J.Crew Marketplace, enables third-party sellers to list items for sale on its website. J.Crew handles payment for these items, but they are shipped directly to customers from sellers. The new platform is part of J.Crew’s strategy to make the […]
By Adrien Nussenbaum, Mirakl – 08/21/2018 It’s been a challenging few years for the retail industry, and apparel retailers have been among those hit the hardest. And while there may not be a single explanation for why this is, there are a few key drivers. For one, it’s no longer fashion brands that set the […]
The dog toy retailer known for subscription service BarkBox is selling its products on UO MRKT to reach new shoppers. In September, Bark will launch an Urban Outfitters-specific dog toy line. This week, dog toy and treat retailer Bark—known for its subscription service BarkBox—began selling three of its product collections on apparel retailer Urban Outfitters […]
By Adrien Nussenbaum, August 2, 2018 Students and parents see summer vacation as a time for relaxation and a carefree attitude; however, the season is anything but for retailers selling the items students need when they return to class in the fall. While approximately a quarter of shoppers heading back-to-school or college start their search […]
E-commerce retailers need to step up efforts on the customer service and personalization fronts. By Arthur Zaczkiewicz on July 13, 2018 As consumers ready themselves for big deals on Amazon Prime Day, technology vendors and consultants said there are tactics and strategies that e-commerce retailers can deploy to boost sales, which includes stepping up efforts to create a more personalized […]
Before Bluefly was what it is today, the retailer was the golf sportswear company Pivot Rules. Though it officially changed names — and functions — in 1998, 20 years later, the firm still knows the value of a strategic pivot in an eCommerce marketplace that is always in flux. As an early pioneer in high-end fashion retailing […]
Amazon is merging its retail and Marketplace teams behind the scenes, according to a company statement reported on by Business Insider. The retailer has “been working for some time on standardizing the products, tools, and services we offer to the brands and resellers that sell on Amazon,” with the ultimate goal of making the difference between Amazon […]
By Paul Skeldon Retailers could be facing a perfect storm: not only do consumers want a personalised and engaging experience, they also go for the lowest price – something that could cost retailers dear. A new study by Mirakl finds that, while consumers across Western Europe are shopping more than ever, they are increasingly looking for […]
New research commissioned by Mirakl, the leading global marketplace solutions provider, has found that while consumers across Western Europe are shopping more than ever, they are increasingly on the lookout for a bargain and not afraid to shop around. Eight-five percent of 25-34 year olds say they often check the price of an item on Amazon […]
Dive Brief: Amazon has largely merged its marketplace and retail teams, according to a company statement circulated to multiple media outlets last week. Amazon didn’t immediately return Retail Dive’s request for more details. “We’ve been working for some time on standardizing the products, tools and services we offer to the brands and resellers that sell […]
Online marketplaces and digital channels are the most popular buying methods, but need improvements to meet buyers’ expectations, according to research by Oracle and Mirakl REDWOOD SHORES, Calif., – May 3, 2018 – In a recent study of 200 B2B buyers conducted by Oracle Commerce Cloud and Mirakl, results show that there is a clear […]
The partnership is designed to help B2B and B2C brands drive revenue, and explore the role of Mirakl in augmented commerce. SEATTLE – Oct. 11, 2017 – SMITH, a leading global commerce agency position as the Architects of Future Commerce, announced today a strategic partnership with Mirakl, the leading global marketplace platform provider. The partnership […]
Adrien Nussenbaum comments on whether organizations should consider using a Marketplace, Dropshipping or both. Read more to find out if these strategies are complimentary or competitive .
Weak holiday sales announcements from Macy’s Inc. and Kohl’s Corp. furnished experts and analysts with fresh evidence that retailers must further transform their businesses to operate across the bricks-and-mortar and e-commerce channels while seeking ways to expand overseas. Adrien Nussenbaum weighs in on how omni-channel retailers can differentiate from Amazon. Read More.
Digital marketplaces offer retailers and vendors a way to expand their selection and their reach. Read More to hear Adrien Nussenbaum discuss the rewards and risks..
Adrien Nussenbaum discusses how Nordstrom and other retailers should reimagine retail to exceed customer expectations and combat Amazon. Read More.
Adrien Nussenbaum discusses how Sur La Table and other retailers could reimagine retail to exceed customer expectations and combat Amazon. Read More.
Mirakl U.S. CEO Adrien Nussenbaum weighs in on the potential Wal-Mart acquisition of Jet.com. Read this article to learn more.
B2B online marketplaces are becoming more sophisticated in the products and services they offer buyers and sellers. Read this article to find out why B2B organizations are taking advantage of marketplaces.