Context and goals
In addition to its network of stores, Conrad has always served as a strong and innovative partner for business customers, thanks to its online shop, 24-hour standard delivery proposition, e-procurement solutions, field sales team, and comprehensive product services. Leading companies in every industry rely on Conrad’s quality and service.
Conrad introduced a B2B marketplace platform so it could offer its business customers an even more professional service, with a larger selection of products, and easy access to all of the sellers and products relevant to their business. This platform is the first B2B marketplace for technology and electronics in Germany.