PARIS; Dec. 15, 2016 – Accenture Interactive and Mirakl, a provider of software-as-a-service based online marketplace platforms, are joining forces to help French organizations speed the creation of their own online marketplaces to generate new revenue streams, optimize operating profits and enhance their brand image by extending their products and services. Under the new agreement, […]
About Etienne Echinard
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Entries by Etienne Echinard
London, 21 November 2016 – Mirakl, a leading global Marketplace solutions provider, has announced today that Coolshop, one of Europe’s fasting growing online video game and accessories stores, is using Mirakl’s B2C SaaS Marketplace platform as a foundation for future growth and expansion. Operating from stores in seven countries (UK, Germany, Sweden, Norway, Finland, Netherlands […]
This week, Facebook announced Facebook Marketplace – a new service for selling, ahhh, pretty much anything. Eager users posted ads for everything from furniture to marijuana (see this NY Times article). Trying to get on the site today proved impossible, with a “we’ll be back soon” message coming upon my phone. No doubt they’ll get […]
4 questions for Mathieu Jourdain, head of e-commerce at Natalys Since 1953, Natalys has provided for future and young parents from pregnancy to the third year of the child. The brand joined the Sergent Major group and launched its e-commerce website, Natalys.com, in 2009. The brand now embodies the example of a successful cross-channel strategy. […]
Are you worried about your competition? Does the threat of rival sellers perhaps keep you and your team up at night? To an extent, all competition is healthy in business. It fosters innovation, encourages vendors to better serve their customers, and gives power to the consumer to determine who ultimately earns their loyalty. But, staying […]
It’s no secret that Amazon has built a highly successful – and highly profitable – online Marketplace. Third-party sales on this platform account for almost half of Amazon’s unit sales. Further proving the potential in this business model, many other high-profile Marketplaces have emerged in the past few years – Apple’s iTunes, Alibaba, and Farfetch, […]
The Shop.org: Retail’s Digital Summit event in Dallas next week is a chance to connect with leaders in the e-commerce field and learn about the trends influencing online retail. Mirakl will be there, exhibiting at Booth #2054. The keynote speakers and agenda make for an interesting week looking at things like virtual and augmented […]
Mirakl will be @ 2016 Shop.org – Retail’s Digital Summit – 26-28 September See you there.
Sure, there are many compelling reasons to build your online Marketplace. From expanding your product assortment, to reducing inventory risk, driving profitable expansion or monetizing new traffic, the positive effects of an online Marketplace are well understood by many businesses. While these are important results of a Mirakl Marketplace strategy, there is a bigger, more […]
“It’s been said that there are three kinds of marketers and how they deal with trends: Those who let it happen, those who make it happen, and those who wonder what happened.” (Forbes – Brand and Marketing Trends for 2015) Global consumer E-commerce sales are expected to reach 1.92 trillion dollars this year. In the […]